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Pencil is an AI-powered creative platform that generates static and video ad ideas for all social channels and formats in minutes. It provides AI predictions based on over $1B in ad spending to save money on ad testing and allows real-time editing with a drag-and-drop experience. Pencil also offers insights into which ads are working and why, benchmarks to compare with other brands and performance analysis. The platform helps brands and agencies increase creative scale, lower production costs, and improve results with its combination of creative humans and generative AI.

Pencil Features

  • AI Generation: Get static and video ad ideas for all social channels and formats in minutes using AI generation.
  • AI Prediction: Save money on ad testing with AI predictions based on over $1B in ad spend.
  • Editing: Make changes to your ad ideas easily in real time with a drag-and-drop editing experience.
  • Insights: See which of your ads are working and why with insights into copy, elements, tags, and more.
  • Benchmarks: Compare your ads' messaging, results, and tactics to other brands in your sector.
  • Performance Analysis: Get an analysis of your website's performance.
  • Lead Generation: Pencil can help with lead generation.

Pencil Pricing

  • Self-Serve Plan: $119/month
  • Hybrid Plan: $299/month
  • Full-Service Plan: $999+/month
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